May, 2013 Café Amazon, a Thailand coffee chain, released a new mobile app to keep drowsy motorists alert and safe on the road. Drivers are asked to place … READ MORE
TAGS RestaurantsTag Archives: Restaurants
Blimpie Incorporates Gift Cards Into Mobile Marketing Strategy
May, 2013 The sandwich chain Blimpie, who has seen 40 percent of website traffic coming from mobile devices, has recently been working to improve their mobile marketing strategy. … READ MORE
TAGS Food/Bev Media RestaurantsBarman Device, App Helps Users Concoct Cocktails
May, 2013 Barman is a new device on which users place an empty cocktail glass and receive interactive cocktail creation directions via a weight-sensitive platform and digital messaging … READ MORE
TAGS Electronics Entertainment Food/Bev RestaurantsStarbucks Concocts Photo-Submission “Sip Face” Promotion
May, 2013 To promote their Ready, Set, Happy Hour promotion on their Frappuccino microsite, Starbucks has launched a complimentary campaign that encourages Starbucks drinkers to take a picture of … READ MORE
TAGS Entertainment Food/Bev Media RestaurantsDDB Spain Cooks Up Food-Photo-Sharing App to Help Alleviate World Hunger
April, 2013 DDB Spain has created an app that aims to transform socially-shared images of food into monetary funds that will aid an El Salvadoran agricultural program. The … READ MORE
TAGS Food/Bev Media Restaurants