In an effort to build excitement and social buzz for its annual flip-flop sale, Old Navy took to the streets with Twitter-enabled vending machines this season. With kiosks … READ MORE
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August 2014 This spring, Pepsi Max used augmented reality to entertain consumers and, more notably, to drive participation in its “Unbelievable” campaign. In a single bus shelter in London, Pepsi … READ MORE
August 2014 Travelocity has joined in the ever growing social conversation surrounding the Shark Week phenomenon by launching both a timely and on-brand microsite, HowFarAmIFromSharksRightNow. Promoted through its … READ MORE
August, 2014 Tinder, the popular social-friendly dating app millennials are using to find love, is now bringing puppy love to users fingertips. Social Tees Animal Rescue in NYC … READ MORE
August, 2014 Rather than tapping into their over 60 million fans and followers on Facebook and Twitter, MTV chose to go a different route to announce the nominees … READ MORE