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		<title>Puma Launches Dance Dictionary to Promote Sync Fragrances</title>
		<link>http://www.moosylvania.com/tracker/2013/05/29/puma-launches-dance-dictionary-to-promote-sync-fragrances/</link>
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		<pubDate>Wed, 29 May 2013 18:58:41 +0000</pubDate>
		<dc:creator>Julia Gilmour</dc:creator>
				<category><![CDATA[Mobile Sites]]></category>
		<category><![CDATA[Retail]]></category>

		<guid isPermaLink="false">http://www.moosylvania.com/tracker/?p=13096</guid>
		<description><![CDATA[May, 2013 Puma redefines communication in a new and highly entertaining campaign to promote new Sync Fragrances. To reach 16-24 year-olds who are already heavy text and video &#8230; <a href="http://www.moosylvania.com/tracker/2013/05/29/puma-launches-dance-dictionary-to-promote-sync-fragrances/">READ MORE <span class="meta-nav">&#62;</span></a>]]></description>
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		<title>Pepsi Combines Mobile Marketing and Social Media to Increase Product Trials</title>
		<link>http://www.moosylvania.com/tracker/2013/05/02/pepsi-combines-mobile-marketing-and-social-media-to-increase-product-trials/</link>
		<comments>http://www.moosylvania.com/tracker/2013/05/02/pepsi-combines-mobile-marketing-and-social-media-to-increase-product-trials/#comments</comments>
		<pubDate>Thu, 02 May 2013 14:16:25 +0000</pubDate>
		<dc:creator>Jamie Smith</dc:creator>
				<category><![CDATA[Mobile Sites]]></category>
		<category><![CDATA[CPG]]></category>
		<category><![CDATA[Food/Bev]]></category>
		<category><![CDATA[Media]]></category>

		<guid isPermaLink="false">http://www.moosylvania.com/tracker/?p=12770</guid>
		<description><![CDATA[May, 2013 Pepsi is using mobile and social media marketing for their latest advertising campaign aimed at driving product samples of Pepsi Next, a beverage with 60% less &#8230; <a href="http://www.moosylvania.com/tracker/2013/05/02/pepsi-combines-mobile-marketing-and-social-media-to-increase-product-trials/">READ MORE <span class="meta-nav">&#62;</span></a>]]></description>
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		<title>Disney&#8217;s &#8220;Storytelling&#8221; Contest Turns to Mobile Submissions</title>
		<link>http://www.moosylvania.com/tracker/2013/04/24/disneys-storytelling-contest-turns-to-mobile-submissions/</link>
		<comments>http://www.moosylvania.com/tracker/2013/04/24/disneys-storytelling-contest-turns-to-mobile-submissions/#comments</comments>
		<pubDate>Wed, 24 Apr 2013 21:32:36 +0000</pubDate>
		<dc:creator>Kayleigh Kozemczak</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Mobile Sites]]></category>
		<category><![CDATA[Entertainment]]></category>

		<guid isPermaLink="false">http://www.moosylvania.com/tracker/?p=12695</guid>
		<description><![CDATA[April, 2013 Disney&#8217;s latest contest, the &#8220;Storyteller of the Year&#8221; relating to the Winnie the Pooh franchise is tapping a mobile site to obtain user-generated videos. To enter &#8230; <a href="http://www.moosylvania.com/tracker/2013/04/24/disneys-storytelling-contest-turns-to-mobile-submissions/">READ MORE <span class="meta-nav">&#62;</span></a>]]></description>
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		<title>Gramercy Park Hotel Marries Mobile and Real-Life Experiences</title>
		<link>http://www.moosylvania.com/tracker/2013/03/11/gramercy-park-hotel-marries-mobile-and-real-life-experiences/</link>
		<comments>http://www.moosylvania.com/tracker/2013/03/11/gramercy-park-hotel-marries-mobile-and-real-life-experiences/#comments</comments>
		<pubDate>Mon, 11 Mar 2013 21:08:58 +0000</pubDate>
		<dc:creator>Kayleigh Kozemczak</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Mobile Sites]]></category>
		<category><![CDATA[Travel]]></category>

		<guid isPermaLink="false">http://www.moosylvania.com/tracker/?p=12515</guid>
		<description><![CDATA[March, 2013 Gramercy Park Hotel understands the perceptions their consumers have and expect of the hotel, and is now bringing these experiences to mobile to ensure any connection &#8230; <a href="http://www.moosylvania.com/tracker/2013/03/11/gramercy-park-hotel-marries-mobile-and-real-life-experiences/">READ MORE <span class="meta-nav">&#62;</span></a>]]></description>
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		<title>OpenTable Purchases FoodSpotting App to Satisfy User Appetites</title>
		<link>http://www.moosylvania.com/tracker/2013/01/29/opentable-purchases-foodspotting-app-to-satisfy-user-appetites/</link>
		<comments>http://www.moosylvania.com/tracker/2013/01/29/opentable-purchases-foodspotting-app-to-satisfy-user-appetites/#comments</comments>
		<pubDate>Tue, 29 Jan 2013 18:21:57 +0000</pubDate>
		<dc:creator>Pate Schmid</dc:creator>
				<category><![CDATA[Mobile Apps]]></category>
		<category><![CDATA[Mobile Commerce]]></category>
		<category><![CDATA[Mobile Sites]]></category>
		<category><![CDATA[Food/Bev]]></category>
		<category><![CDATA[Restaurants]]></category>

		<guid isPermaLink="false">http://www.moosylvania.com/tracker/?p=12258</guid>
		<description><![CDATA[January, 2013 OpenTable, the popular restaurant reservation-making app, has recently purchased FoodSpotting, a food photo-sharing app that has grown tremendously in popularity over the past year. This is &#8230; <a href="http://www.moosylvania.com/tracker/2013/01/29/opentable-purchases-foodspotting-app-to-satisfy-user-appetites/">READ MORE <span class="meta-nav">&#62;</span></a>]]></description>
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