May, 2013 Puma redefines communication in a new and highly entertaining campaign to promote new Sync Fragrances. To reach 16-24 year-olds who are already heavy text and video … READ MORE
TAGS RetailMobile Sites CASE STUDIES
See what’s trending in mobile marketing techniques and mobile websites. Examples outlined in these case studies highlight the emerging opportunity for marketers in the mobile space. Updated daily, this section has mobile site examples featuring the latest in mobile functionality and design.
Pepsi Combines Mobile Marketing and Social Media to Increase Product Trials
Disney’s “Storytelling” Contest Turns to Mobile Submissions
April, 2013 Disney’s latest contest, the “Storyteller of the Year” relating to the Winnie the Pooh franchise is tapping a mobile site to obtain user-generated videos. To enter … READ MORE
TAGS EntertainmentGramercy Park Hotel Marries Mobile and Real-Life Experiences
OpenTable Purchases FoodSpotting App to Satisfy User Appetites
January, 2013 OpenTable, the popular restaurant reservation-making app, has recently purchased FoodSpotting, a food photo-sharing app that has grown tremendously in popularity over the past year. This is … READ MORE
TAGS Food/Bev Restaurants