January, 2013 OpenTable, the popular restaurant reservation-making app, has recently purchased FoodSpotting, a food photo-sharing app that has grown tremendously in popularity over the past year. This is … READ MORE
Mobile Commerce CASE STUDIES
This section features case studies related to mobile shopping, including mobile commerce news, mobile commerce trends and even Facebook shopping. App-related marketing is changing the face of retail, and as such, this section includes iPhone and Android shopping app case studies.
December, 2012 Square recently added a new component to their exceedingly popular e-commerce Wallet app by allowing their users to send people virtual gift cards to specific Square-friendly … READ MORE
October, 2012 After murmurs regarding a Starbucks plan to leverage the Square payment mobile technology, Starbucks has now confirmed the technology will be put in place early November … READ MORE
October, 2012 Travelocity has tapped Jumio’s credit scanning application to make purchase conversions more simple. The technology can be found in Travelocity’s “Hotel Deals by lastminute.com” mobile app, … READ MORE
September, 2012 Best Buy has partnered with eBay’s RedLaser to provide special offers to consumers as soon as they walk in the store. The partnership uses geofencing to … READ MORE