July, 2014 In an ongoing effort to attract consumers to its brick-and-mortar stores, Levi’s has launched a reintroduction campaign that utilizes iBeacon billboards to connect with potential shoppers. … READ MORE
Mobile CASE STUDIES
Here, you can browse examples of mobile phone marketing, mobile sites, mobile commerce, mobile ads and mobile apps. Market analysis and an ongoing eye on trends from these case studies can help guide successful mobile web marketing strategies.
July 2014, Michelob Ultra developed a dedicated music app through Feed.fm. The app includes city-specific playlists and social sharing functionality. The app will be rolled out at Rock … READ MORE
July 2014 Van Leeuwen, a local ice cream chain in New York, has enjoyed growth using the new PayPal app as a method of payment for customers. Earlier … READ MORE
July, 2014 In a recent campaign, oral healthcare brand Colgate developed illustrative posters to educate children in Myanmar about oral hygiene. With limited educational resources available in some of … READ MORE
July, 2014 Walgreens and its store loyalty-app partner, Aisle411, are piloting a shopper marketing platform that uses Google’s Project Tango 3D augmented reality technology. The gamified shopping experience … READ MORE