MMS/SMS CASE STUDIES

As widely adopted as promotions that are web-based, SMS marketing has a long history and MMS marketing tools provide even greater messaging opportunities. The MMS and SMS marketing articles in this section will keep you up-to-date on what’s possible and what’s currently trending in the text and media messaging arena.

Kayleigh Kozemczak0 Comments

Posted on December 21, 2012

USPS Incentivizes Mobile, Digital CTAs on Direct Mail

December, 2012 USPS is incentivizing Direct Marketers to drive their consumer to digital and mobile sites by offering discounts to those that participate in a USPS promotion. For … READ MORE >

TAGS Other

Kayleigh Kozemczak0 Comments

Posted on September 10, 2012

Neiman Marcus and Visa Team Up for SMS Incentives

September, 2012 Luxury retailer Neiman Marcus and Visa are teaming up to provide loyal shoppers with discounts and incentive opportunities via SMS. Titled “nmbuzz”, the text messaging service … READ MORE >

TAGS Retail

Zachary Long0 Comments

Posted on August 7, 2012

Pepsi Co. & Arby’s – Snap & Rock MMS Marketing

August, 2012 Pepsi Co. and Arby’s have joined forces to kick of the Snap & Rock campaign, providing consumers the opportunity to win tickets to their favorite artist’s … READ MORE >

TAGS Entertainment

Lauren.Runge0 Comments

Posted on July 4, 2012

DUNKIN’ DONUTS FINDS TEXT MESSAGE MOBILE MARKETING SUCCESS

July, 2012 Dunkin’ Donuts recently launched a SMS campaign and sent consumers 7,500 mobile coupons for 99-cent lattes. Local radio mentions and WAP targeting on local-interest sites supported … READ MORE >

TAGS Food/Bev