Jack Daniel’s Snowball Fight Facebook Promo

March, 2011 Jack Daniel’s is promoting an online sweeps on their Facebook page through a virtual game.   The premise of the game is a snowball fight that tests users accuracy and aiming skills against a target in wintry conditions.  Players of legal drinking age will have the chance to win 1 of 3 Jack Daniel’s guitars, or 1 of 100 t-shirts.