Starbucks: 1 Mil. Store Visits From Social Media

June, 2010

Starbucks has turned to social media again to drive over one million consumers to their stores in one day. Their “Free Pastry Day” was a success with Facebook and Twitter buzzing about the event. Because of the company’s success, they were the first brand to be approached by Twitter to try out their “Promoted Tweets”. For more information, visit Mashable.