The obama logo did not just *poof* become itself.
Here, Sol Sender (Strategist, and he of the AWESOME name) – tells us how his chicago firm, VSA partners, created the Obama logo. Great insight into the creative process of a politics — and how his team reinvigorated what had been a very tired and unstimulating brand market with a simple story told graphically well.
Part 1:
Part 2:
thanks to blake, for the tip!
Post a Comment