Moms control the purse strings and Moosylvania, a mom-expert, has discovered the 7 keys to unlocking her heart. Click on the attached PDF to read more about the Forbes.com cameo.
Forbes_MoosylvaniaUnlocksKeys_Mom'sHearts.pdf (4.24 mb)
Additionally, to access the complimentary white paper, please visit our website. http://www.moosylvania.com/insights.aspx
ST. LOUIS–(BUSINESS WIRE)–Moosylvania has named Derek Mabie as Director of Search and Analytics. Mabie will be responsible for leading search engine optimization (SEO), analytics and social networking construct for the agency. “Derek is an excellent addition to meet our growing demand for SEO and social networking,” said Rodney Mason, Moosylvania’s CMO. “He is a win for our clients as he is charged with bringing forward proactive, value-added thoughts for their digital persona,” said Gus Hattrich, Moosylvania’s president.
Prior to joining Moosylvania, Mabie was a senior interactive project manager at a global travel and hospitality agency. Before that he directed interactive strategy for Hilton/Embassy Suites, Omni Hotels, Pinnacle Entertainment, Cordish Company, Colorado Tourism, and Noble House Hotels and Resorts.
Mabie honed his social networking skills as founder of the musical group, The Cause. He built a powerful base of more than 60,000 fans and created a marketplace in 36 states where the band toured at shows and special events including the Warped Tour, the music and extreme sports festival.
About Moosylvania
Moosylvania is The Great State of Design, where insights are hatched in a globally-ranked research facility and nurtured by experts in the fields of Digital, Branding and Promotion. Great design is more than the extraordinary composition of creative elements; it is a process of originating and developing a concept from insights and a carefully constructed strategy designed to achieve measurable results. For more information, visit moosylvania.com or contact Rodney Mason, CMO, at 314-644-7987 or rodney@moosylvania.com.
Moosylvania is proud to again be helping out a great organization down in Miami—the Marian Center School & Services. For the fourth consecutive year, Moose is donating the design and printing of all the collateral pieces for the Marian Center’s annual fundraiser, a luncheon and fashion show that will benefit the school. It’s a great organization doing some wonderful things down in Miami, so we’re happy to be helping them again!
During this past election season, we asked members from the Behance Network to let us know what mattered most to them. It was an opportunity for them to make their voice heard through creative expression in any medium, on the theme "What Matters Most 2008." We received some great submissions and we're happy to announce the top winners..
Big props to Ryan Hageman for his 'At One Time, You Gave A Damn' project. Ryan says, "I took this opportunity to "voice an issue about the loss of progressive values and a lack of positive action from my elders. This statement is intended to force those who have neglected these values to rise again and triumph the message they once stood for." Well done Ryan, well done.
We also liked Ryan Doggendorf for his view on the media hype. Ryan reiterates, "What seems to matter most in this election is the media hype and social slander that is heard by all the voters. These three pieces say something beyond the average political propaganda. They are statements representing practical things that voters should be concentrating on. Hopefully these posters inspire, and allow one to sit back and weigh out their decisions." We agree.
Tigist Kelkay gathered the most votes with his 'Ethiopians for Obama' bumper sticker. We believe that everyone can make a difference and anything that helps facilitate action is awesome in our books.
Last but not least, Jacob Etter shows us that this election is just the beginning in "Follow Through On What You've Begun" which encourages Obama to follow through on his promises and finish what he started.
There are many ways to get your voices heard. These are four great examples of making a difference. We hope that many of you will follow in their footsteps.
http://www.behancemag.com/Spotlight–What-Matters-Most-2008/5776
Our director of IT, Greg Meyerkord and his
trusty side kick, Sr. Art Director Joe Weineke are spending a few days in Vegas
seeing the site and purportedly reporting back on the newest products and
concepts at the Consumer Electronic Show.
We'll keep you posted on their
exploits.
In response to the growing majority of consumers who are abandoning their favorite brands for cheaper options – or simply doing without – many marketers are cutting their branded and breakthrough messaging in favor of direct and concise price promotions.
“This unprecedented flux is creating an advantageous environment for brands focused on the long term,” said Rodney Mason, chief marketing officer at Moosylvania. “Research shows that focusing on powerful creative that more deeply connects with consumers – mixed with budget-focused messages – is the more profitable path. Simply put: with the right design, a recession can work to your brand’s advantage in gaining market share.”
Did you know that Maplewood is the only St. Louis suburb containing the foreign embassy of a mythical kingdom? To read more about the new Moosylvanian embassy as featured in Masonry Magazine, see the attached PDF.
...AN INDEPENDENT, FULL SERVICE DIGITAL ADVERTISING AGENCY FOUNDED ON THE BELIEF THAT THERE'S A BETTER PLACE FOR YOUR BRAND.
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